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View Full Version : Texas repeats as national champion in merchandising



Darren
08-16-2007, 01:40 PM
This is a copy and paste from the Austin American Statesman. Just to show how the Texas Longhorns fans are #1.

For the second straight year, Texas topped the Collegiate Licensing Company's clients in collecting royalties. Notre Dame placed second, followed by Florida, Michigan, Georgia, North Carolina, Alabama, Oklahoma, Tennessee and Penn State.
Ohio State, the runner-up to Florida in both basketball and football last season, is not a client of CLC, a Georgia-based firm that represents nearly 200 colleges, as well as bowl games, athletic conferences, the NCAA and the Heisman Trophy. CLC's most recent rankings reflect the fiscal year from July 1, 2006, through June 30, 2007.

In the previous year, Texas, coming off a football national championship, set a CLC record by collecting more than $8 million in revenues. Before that North Carolina had finished No. 1 for five straight years. Texas' revenues for the most recent season were not available Wednesday, only its ranking.

The revenues from trademark licensing at Texas go to the university, not the athletic department.

Rounding out CLC's top 25 were Louisiana State, Florida State, Auburn, Nebraska, Wisconsin, Kentucky, Illinois, Arkansas, Miami, Clemson, South Carolina, Kansas, Duke, Oklahoma State and Minnesota. Although it ranked 58th, Texas Christian was CLC's biggest mover, jumping up 12 spots from last year.

The University Co-op, meanwhile, leapfrogged from 19th place to second in CLC's local licensees, finishing behind only reigning champ J&W Interests Inc., which operates The Family Clothesline in State College, Pa., selling Penn State merchandise.

That improved ranking surprised University Co-op president George Mitchell, who said, "Our sales dropped considerably from last year."

Mitchell estimated such sales were off 25 percent, but said growth areas were women's and children's clothing. He said the University Co-op will be opening a store in Houston, near the Galleria, this week to sell University of Texas merchandise.

Has this already been posted?

burnet44
08-16-2007, 01:53 PM
Did the Corps and Tech win the meat judging contest again?

Old Tiger
08-16-2007, 01:54 PM
g$$ - "This just proves that TU leads the nation in t-shirt fans!!"

IHStangFan
08-16-2007, 02:36 PM
Originally posted by burnet44
Did the Corps and Tech win the meat judging contest again?

http://i13.photobucket.com/albums/a290/BAClanton/Michaelfriendrequest.jpg

g$$
08-24-2007, 12:46 AM
Originally posted by Go Blue
g$$ - "This just proves that TU leads the nation in t-shirt fans!!"

Point made!!

I don't know A&M's ranking, but not all universities are affiliated with CLC. So while Texas sells a ton of stuff, the #s can be misleading when taken as a whole. You need all the schools' revenue sales #s to judge them all.

I had heard Texas, Florida, & Notre Dame in some order previously FWIW.